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Worksheet: Emotional Competitor Research
Understanding your competitors across various parameters is instrumental in refining your value proposition effectively. Here's a template to guide your research through an emotional lens.
Learn moreThe Power of Emotion-Based Experimentation
At the core of your choices is a quiet powerhouse: emotions. While thoughts and rationale may RSVP to the decision-making party, emotions are the unseen architects of the celebration. Read all about emotions that impact conversions.
Learn moreImprove Mobile App UX
High loading times, constant crashes, and unresponsive elements-your users are probably struggling with some or all of these app UX issues. This eBook shares a complete action plan to identify these problems, boost app retention, & optimize your UX.
Learn moreCase studies
Success stories of how brands across industries have been using VWO to increase sales and converisons
A minor change on Ben’s Product Page resulted in a 17.63% Conversion uplift.
A minor change on Ben’s Product Page resulted in a 17.63% Conversion uplift.
Ben is the personal budget challenger of the Dutch telecom service market. This success story details upon how the company used VWO’s testing platform and A/B testing capabilities to optimize...
BODYGUARDZ worked closely with VWO Services and saw 33.38% uplift in conversion rate in 2018 YOY
BODYGUARDZ worked closely with VWO Services and saw 33.38% uplift in conversion rate in 2018 YOY
Learn how BODYGUARDZ, a Utah based online mobile accessories store, worked with VWO Services to optimize their website, and achieve a 33.38% uplift in conversion rate.
Continuous Testing Improves Demo Requests For POSist By 52%
Continuous Testing Improves Demo Requests For POSist By 52%
POSist is a leading SaaS-based restaurant management platform with more than 5,000 customers at over 100 locations across 6 countries. We spoke with Ashish Tulsian, Cofounder and CEO of POSist,...
VWO Blog
Get the latest and greatest on Conversion Rate Optimization
Conversion Rate Optimization
B2B Conversion Rate Optimization: 5 Strategies for B2B Websites
Ketan Pande
A massive 7258% surge in the number of marketing tech companies in just 12 years. Image source: Chiefmartec.com Yes, that’s an astounding fact. But here's the scoop – it's not…
Learn moreVisitor Behavior Analytics
How to Achieve Lead Generation, Seamless Content Conversion, and Navigation Bliss Using VWO Insights-Web
Ketan Pande
Website analytics is like a collection of numbers that can tell stories of success or failure. If things aren't going well, it's time to play detective. Grab your magnifying glass…
Learn moreVisitor Behavior Analytics
A Guide for Product Managers, Marketers, and UX Professionals to Leverage Behavior Analytics
Pratyusha Guha
Do you know what makes successful companies what they are? No, they don't wave a magic wand to score successes. Among the strategies they employ, a common thread is placing…
Learn moreWebinars
Get better at understanding your customer journey and design amazing online experiences.
VWO Spotlight Webinar - February Edition
In the latest installment of Spotlight, Deborah and Miles step into the limelight, sharing valuable insights that can elevate your CRO program.
Founder, GuessTheTest
Manager of CRO & Insights, Youwe
Leveraging VWO Insights for Websites to Turn Visits into Conversions
Discover how Heatmaps, Session Recordings, Form Analytics, and On-page Surveys unravel real-world website challenges in this webinar.
Sr. Marketing Manager, VWO
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