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Get better at understanding your customer journey and design amazing online experiences.

Upcoming Webinar

Integrating Behavioral Science and Experimentation

Most experimentation programs primarily focus on removing friction. However to drive change in your user experience you need to remove friction whilst increasing motivation to act. In this presentation we look at the integration of behavioural sciences into your experimentation program and the impact it can have on your results. 

20 February 2024
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Speakers:
Nima Yassini
Nima Yassini

Director & Co-Founder, White Maven

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Upcoming Webinar

Leveraging VWO Insights for Websites to Turn Visits into Conversions

Discover how Heatmaps, Session Recordings, Form Analytics, and On-page Surveys unravel real-world website challenges in this webinar.

22 February 2024
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Speakers:
Arjun Kunnath
Arjun Kunnath

Sr. Marketing Manager, VWO

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Upcoming Webinar

VWO Spotlight Webinar - February Edition

In the latest installment of Spotlight, Deborah and Miles step into the limelight, sharing valuable insights that can elevate your CRO program.

29 February 2024
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Speakers:
Deborah O'Malley
Deborah O'Malley

Founder, GuessTheTest

Miles Hoogwerf
Miles Hoogwerf

Manager of CRO & Insights, Youwe

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Running More Experiments with Fewer Resources

Automation and AI holds the key to success in 2024. Catch Mark discuss meaningful use cases to leverage both elements in improving and unlocking efficiencies at scale.

Mark de Winter
Mark de Winter

Director of Product, ClickValue

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VWO Spotlight Webinar

Meet leading professionals across the globe and gain insights, ideas, and inspiration on CRO and experimentation.

Pierre Boulanger
Pierre Boulanger

Senior Growth Manager & Strategist, EPAM

Zen Liu
Zen Liu

Senior Product Manager, SPH

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Optimizing Mobile App UX for Better Engagement & Conversions

Curious about what separates exceptional mobile apps? It's not just trials and errors, but a substantial dose of data! Join our exploration into behavior analytics and understand how data can reshape the game for your business.

Piyush Sharma
Piyush Sharma

Sr. Manager - Product Marketing, VWO

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Tackling Conversion Problems with Personalization

Explore the insider insights from Simon's collaborations with top ecommerce brands. He breaks down what's effective and areas for improvement, setting the stage for your business success in 2024.

Simon Peat
Simon Peat

Digital Consultant, Visiospective Digital Consultancy

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Maximizing Your Charity's Impact with A/B Testing

In this webinar, you'll discover how A/B testing can amplify your charity's fundraising potential, coupled with a resonant, impact-driven strategic plan to kickstart your CRO journey as a non-profit.

Matthew Hussey
Matthew Hussey

Lead Strategist, Generosity X

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First 30 Days of Your CRO Program

The initial 30 days of your experimentation program serve as a litmus test for the vision and purpose behind your project. Learn how to kickstart and navigate this journey successfully.

Joe Johnston
Joe Johnston

Head of Conversion, Launch

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How to Embed Emotions in Experimental Design

Even with advanced tech, achieving high-converting customer funnels requires the vital ingredient of emotions. In this session, Talia Wolf will reveal how to harness Emotional Marketing for conversion impact and seamlessly integrate it into your experimental design.

Talia Wolf
Talia Wolf

Founder, GetUplift

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How to Survive a Website Redesign Fail

Setting up a statistically sound test is important, but equally crucial is steering clear of preconceived notions of success, as things often go awry. Tracy explains the process of maintaining the right balance—before, during, and after a website redesign launch.

Tracy Laranjo
Tracy Laranjo

Fractional Head of CRO & Experimentation, -

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